News

Non-Alcoholic Food Pairings
Eat, Drink and Be Merry We’re in the grips of the dog days of summer — those hot, steamy, sultry days between July 3 and August 11 — and while a cold beer on a hot day might sound tempting,...
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Are You Practicing Dry July?
Have you heard of Dry July? Based out of Australia, the campaign encourages you to go alcohol-free in July to raise funds for people affected by cancer. Since 2008, Dry July has inspired more than 250,000 Aussies to abstain from...
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We’re Blushing, Big Time!
Forgive the humblebrag, but we just can’t help ourselves! Spiritless is thrilled to announce that our flagship Kentucky 74 was named Best Non-Alcoholic Spirit and won a gold medal in the second annual L.A. Spirits Awards!
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Introducing 2% for the Girls
Spiritless was founded by three women juggling the long hours of entrepreneurism, the skepticism of a male-dominated industry, the expectations of motherhood, the fulfillment of mentoring, the intimacy of partnership and the desire to carve out just five minutes of...
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Spiritless is Now Available at Total Wine
Take the best present you’ve ever received for a birthday; the highest honor you’ve ever earned at work; the biggest and most fun celebration you’ve ever hosted. Savor the memory of the excitement, anticipation and joy you felt in that...
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Valentines Day, Revisited
How do you celebrate Valentine’s Day in the midst of a pandemic? You have a little fun at home, of course! Whether you’re enjoying a beautiful night with your boo or celebrating that single life with your gal pals, follow...
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Build a Beautiful Bar Cart
Last week’s newsletter, Anatomy of a Bottle, waxed poetic on just how pretty Kentucky 74 is. It got us thinking about the many ways one might display a bottle of Spiritless — and, naturally, that got us thinking about bar...
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Anatomy of the Kentucky 74 Bottle
We’re so, so proud of all the hard work that’s gone into our signature Spiritless Kentucky 74 — and we’re not just talking about the flavors and feels of saying Less is Yes. From the embossed label to the cork...
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Meet Abbey Ferguson
Our Spiritless founders often describe themselves as winers and diners — none more so than our Chief Relationship Officer, Abbey Ferguson. While she built her career conceptualizing and managing practically every culinary and lifestyle experience you can think of, Abbey’s...
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Is Your Bar Stocked for Dry January?
Seltzers, syrups and bitters! It’s Thursday afternoon. The slow slide into the weekend has begun. And your fingers are itching to wander across your bar cart and mix a little something to celebrate making it through another week. Not so...
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Happy New Year!
Whew! 2020 was one for the books, amirite?! And not just because launched a business in the middle of a global pandemic. We launched a category-defining, notion-busting, non-alcoholic whiskey-like spirit in the heart of bourbon country. We experienced the highest...
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Summer Vibes
Is it just us, or is your year divided into "summer" and "every other season"?! We crave the warm weather, the sun on our fully SPFed faces and a refreshing beverage by the pool, lake, seaside, stream... well, you get...
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Meet Lexie Larsen
She's our Chief Operating Officer and a fifth-generation entrepreneur whose blood bleeds bourbon. Lucky for us, her background boasts both manufacturing/production and distilling — making her the perfect counterpoint to dreamer Lauren and doer Abbey. Let’s take a look at...
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Meet Lauren Chitwood
Spiritless was founded by three entrepreneurs and entertainers living, working and playing in the heart of Bourbon Country. We’re risk takers and move makers. Winers and diners. Storytellers and saveurs. This week, we’re giving you a peek at one of...
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Behind the name Kentucky 74
You’ll no doubt recognize this line; it’s one of Shakespeare’s most famous, after all:  "What's in a name? That which we call a roseBy any other name would smell as sweet." Well. With all due respect to ol’ William, we...
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The Quarantini Struggle
By now, you’ve seen something like these winding their way through Twitter, Instagram and Facebook. The pithy, lighthearted memes like, “Your quarantine alcoholic name is your first name followed by your last name,” or the many, many, many recipes for...
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