News

June 8th: National Best Friend Day
Thank you for being a friend! Way back in 2019—which feels like forever ago, if we’re being honest—the three of us decided to take a gamble on something that seemed pretty impossible: distill a spiritless spirit. Once we committed to...
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Having Fun with Every Pour: Tiffanie Barriere
You know that little thrill of “Oh, snap!” you get when you meet someone completely amazing and inspirational? Well… that’s how we felt when we met mixologist and creative powerhouse, Tiffanie Barriere, aka The Drinking Coach.  Tiffanie Barriere is the...
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Booze and Your Body
Alcohol takes a toll on your body, and even one week without it can make a big difference. Whether you've been alcohol-free forever or are just starting your Dry January journey, here's what you -- and your body -- can...
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Kentucky 74 featured on the TODAY show!
Did you happen to catch lifestyle expert and author of Zero Proof Drinks and More, Maureen Petrosky, on the TODAY show? We are absolutely DELIGHTED to have Spiritless Kentucky 74 featured alongside a bevy of bevvies that are making Maureen's...
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Guess Who Thinks We're Neat?
We are absolutely thrilled to have been featured in goop's annual holiday gift guide. Spiritless Kentucky 74 was included in The Men's Gift Guide feature, here's a peak at what they had to say:
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A "Boo"ze-Free Halloween Recipe Reveal
It's starting to feel a little spooky in these parts. If you're looking for an alcohol-free addition to your Halloween haunt, give our bewitching, "boo"ze-free Spiritless Mulled Cider a try. It has all the flavors of fall — cinnamon, cider, and citrus — with an extra zing of spice that will make your fall harvest nice.
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We're Bloody Gobsmacked!
We're bloody gobsmacked and utterly delighted to share that Spiritless Kentucky 74 has been awarded a bronze medal in the "Low-and-No-Alcohol" category of the International Wine and Spirits Competition!
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What Does Soberish Mean?
"Is the meaning of the word 'sober' really as flexible as some people today this it is? Maybe. In a time when almost everything falls into the subjective gray area, why can't the true meaning behind the word sober also be up for discussion?"
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Four Tips for a Successful Sober October

Much like Dry January, Sober October is a month dedicated to going non-alcoholic, that is. There’s no magic bullet and the rules are simple: don’t drink alcohol for 31 days. That’s it! But that can be easier said than done. Giving up alcohol for any period of time can be tough. Here are four tips for making it a little easier.

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The Last Kiss of Summer
These fresh-and-fruity mocktails are the perfect way to enjoy warm days and cooler nights as summer gives way to fall. Wring every last drop out of the last few waning rays of summer sunshine with our Spiritless Strawberry Sour, Watermelon Mint Julep, or Tropical Delight.
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Bring on National Bourbon Heritage Month!
Spiritless was born from a love of bourbon, which is why we celebrate it all year long. But since September is officially National Bourbon Heritage Month — when bourbon lovers the world over toast the craftsmanship and contributions of America’s...
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It’s unthinkable that five simple words could literally mean the difference between life and death. Yet for female activists in Afghanistan — those who have stood beside the United States for 20 years, advancing the rights of women and girls...
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Feeling Fancy and Frothy?
Wednesday, August 25 is National Whiskey Sour Day! And we know at least one Spiritless founder will be celebrating in style: our COO, Lexie Lancaster Larsen.  “I love a completely Spiritless whiskey sour,” she says. “It’s creamy, it tastes sinful....
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This One’s For the Girls
This past spring, Spiritless very proudly announced 2% for the Girls, through which we will donate up to 2% of Spiritless sales to nonprofits, programs and partnerships that foster entrepreneurialism, mentoring and leadership development among young women. Since August 17...
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Video! 74 Questions with Lauren Chitwood
What do Ray Dalio, Oprah Winfrey, Blake Lively and Amanda Gorman have in common? Lauren Chitwood’s admiration (and her standing dinner invitation). Get to know our Founder and CEO a little better in our version of Vogue’s 73 Questions. (We...
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