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Foundational Truths

Spiritless was founded by three women juggling the long hours of entrepreneurism, the skepticism of a male-dominated industry, the expectations of motherhood, the fulfillment of mentoring, the intimacy of partnership and the desire to carve out just five minutes of zen.

Well. In the words of Tim Gunn, we “made it work.” We had more than our share of setbacks, heartaches and hardships. We learned a few lessons about what not to do.

We also learned a few foundational truths. Like how important it is to empower up-and-comers. To surround ourselves with good people. To trust our guts. To advocate for optimism. To inspire through big words and even bigger actions.

2% for the Girls

We carry these many lessons with us. They are our Bat Signals, our North Stars. Importantly, they are the inspiration and driving force behind 2% for the Girls.

Through 2% for the Girls, we will donate up to 2% of Spiritless sales to nonprofits, programs and partnerships that foster entrepreneurialism, mentoring and leadership development among young women. This is the first of what we hope will be many ripple effects on the world.

The three of us wouldn’t be here without powerful female mentors, teachers and leaders in our corner. We’re darn proud to pay it forward.

Step Up.

We are excited to announce our first partnership with Step Up. This amazing organization propels girls living or going to school in under-resourced communities to fulfill their potential by empowering them to become confident, college-bound, career-focused, and ready to join the next generation of professional women. (Maybe they’ll even join Spiritless, one day!) 

Want In?

2% for the Girls may be brand-new, but we’re all in. We’re looking forward to extending our impact in the second half of 2021 and into 2022. To be considered for future partnerships, drop us a line and tell us a little more about your mission at or simply fill out the form below.